AMP IS SPEAKER AND PLATINUM SPONSOR OF THE ALL ABOUT VOICE CONFERENCE
We are happy to announce, that amp’s CEO Michele Arnese and Lars Schalkwijk (Strategist @ amp) will speak about voice as part of brand’s sound identity at the very first German Voice Assistent Conference in Munich on October 12th 2018.
Visit our speech at 17:15 - 17:45: ”I AM YOUR FATHER!" –
VOICE AS PART OF A BRAND’S SOUND IDENTITY.
amp takes you on a journey through sound identities, demonstrating how voice plays an important role in a brand's sound ecosystem. The consistent use of a voice personality, which reflects the brand and its sound DNA, creates trust. Smart voice assistants can amplify this effect when designed as brand ambassadors. amp takes you through the integrated process of voice design and selection to build brand equity and ensure brand recall.