In detail

The Approach: A cult talk show needs a cult sound

The production company Entertainment Factory wanted to give Barbara Schöneberger's talk show "Blondes Gift" (blond poison) a "James Bond" look and feel, and wanted music for the sound ID which would immediately awaken associations with the famous 007 movies while being time original with an easily recognizable theme.

Defining and Creating the sound for Blondes Gift

amp analyzed the target group and developed the sound ID. In the next step an ensemble was chosen and the main theme composed.

The result and its potential

When the arrangements, the orchestration and the subsequent production were finished, amp crafted opening credits, end titles and commercial separators of high quality and distinctiveness to reinforce the program’s look and feel for the long term, thus helping to make this talk show so successful that it gained cult status.