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TALKIN' LOUD
(AND SAYIN' SOMETHING...)


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TALKIN' LOUD
(AND SAYIN' SOMETHING...)


101 great minds on music brands behavior

101 Great Minds on Music, Brands and Behavior

For his book "101 Great Minds on Music, Brands and Behavior", amp's CMO and audio branding expert Uli Reese sat down with the top leaders in the world of agencies and brands to discuss the role of music for brands, what drives creative decisions and how sound impacts consumer behavior.